Web Design Case Study: Boilers Bathrooms Wetrooms

Helping a growing business move beyond just social.

A Professional Website for a Bristol Plumbing Company

Boilers Bathrooms Wetrooms are based in South Bristol and offer customers across the city a range of plumbing and heating services. These include boiler repairs, general plumbing work, and bathroom installations.

Before working with us at Guidance Digital, the team at Boilers Bathrooms Wetrooms had grown a significant following on Facebook, but hadn’t ever had their own website. 

The brief was to create a website that:

– Detailed the different services the company offers
– Featured a blog to share posts about recently completed projects
– Included many five-star reviews

We built a website structured around the main services the business offers, with pages split by service and customer type (commercial and domestic). The site features a ‘latest news’ section with content from the company’s social feeds taken and adapted into longer form blog posts.

Website Animations 

We used subtle animations and interactions to highlight key pieces of information and signpost users to different parts of the website. 

These include:

1. A ‘sliding’ effect in the hero section (banner at the top of the homepage) to highlight the different services the company offers.

2. Animated ‘counters’ to show how many years of experience the team have and the number of five-star reviews they’ve received from happy clients across Bristol. 

3. An ‘ultimate boiler installation guide’ button that increases in size when hovered over.

Testimonials from Happy Clients

Positive testimonials are a powerful tool for business owners and can be one of the best ways to attract new customers. Testimonials are highly effective because they come from a previous happy client and are typically written in a genuine, non-salesy way.

Boilers Bathrooms Wetrooms have over 100 positive reviews across Trustpilot, Google Reviews, and Facebook. We took a selection of these testimonials and included them in a carousel at the top of the homepage.

With research from earlier this year suggesting that 92% of people read online reviews before making a purchase and up to 70% trust the reviews they read, we wanted to ensure they were immediately visible when users visited the client’s new website. 

Partner Company Logos 

The company are accredited installers for a number of major boiler brands including Worcester Bosch, Vaillant, Ideal, and Glow Worm. We included the logos for these companies on the new website to further boost credibility. 

Having these logos featured shows potential customers that Boilers Bathrooms Wetrooms work with some of the biggest brands in the country. It helps strengthen the case that they’ll deliver an excellent job when it comes to boiler servicing, boiler repairs, and boiler installations.

Ready to Start Your Web Design Project?

At Guidance Digital we’ve been working with clients across Bristol, the South West, and wider UK for the last six years. During that time we’ve built websites for makeup artists, plumbers, lawyers, tree surgeons, and countless other businesses.

When we start working with a new client our aim is always the same. To build them an affordable, professional, and functional website that makes a difference to their business.

If you’d like to discuss a website project you’re thinking of embarking on with a team of friendly web designers, please don’t hesitate to get in touch. You can call us on 01173 667 300 or send us an email.