WEB DESIGN

Viola Lettings

A website project for a property business in the Midlands.

At Guidance Digital, we specialise in creating user-friendly websites that communicate a brand’s values while delivering an exceptional user-experience.

The website we created for Viola Lettings is an excellent example of how a one-page scrolling website can effectively present a clear value proposition and build trust with potential customers.

Key features of this project include:

> The one-page scrolling layout.
> Images of the co-founders for credibility.
> A prominently displayed value proposition.

If you’re looking for affordable website design in Bristol, Viola Lettings demonstrates how our streamlined approach can help your business create a credible online presence for your business for just £185.

SIMPLICITY MEETS ELEGANCE

1. One-Page Scrolling Website

The Viola Lettings website employs a single-page scrolling design to deliver all essential information in a concise, visually engaging format.

Why It Matters:

A one-page design is ideal for businesses that want to give users a quick yet comprehensive overview of their offerings. This structure reduces friction, allowing visitors to absorb key details without navigating multiple pages.

Implementation Details:

> The layout has clearly defined sections, each focusing on a specific aspect of Viola Lettings’ services.
> Smooth scrolling animations create a seamless flow, guiding users through the content.
This design ensures visitors can easily understand the company’s offerings, leaving a positive impression that encourages further engagement.

ESTABLISHING TRUST

2. Images of the Co-Founders

We included professional images of Viola Lettings’ co-founders on the website to build credibility.

Why It Matters:

Featuring the faces behind the business adds a personal touch, fostering trust and relatability. Potential clients are more likely to connect with a company when they can see and learn about the people running it.

Implementation Details:

The website features high-quality portraits of the co-founders alongside a brief introduction about their experience and vision for the business.

The images are framed within the site’s clean, modern aesthetic to ensure consistency with the overall design. This approach helps Viola Lettings stand out as a trustworthy and approachable choice for property letting services.

COMMUNICATING BENEFITS

3. Clear Value Proposition

At the heart of the Viola Lettings website is its clearly defined value proposition: offering transparent, client-focused property management services.

Why It Matters:

A strong value proposition instantly communicates what sets the business apart, helping visitors understand the benefits of using Viola Lettings to find their next property.

Implementation Details:

> The value proposition is prominently displayed near the top of the page in bold, easy-to-read typography.
> Supporting text elaborates on the company’s commitment to excellent customer service and competitive rates.

By clearly outlining their unique selling points, Viola Lettings ensures that potential clients are informed and inspired to take action.

A Streamlined Website with Big Impact

The Viola Lettings website demonstrates how a minimalist, one-page design can effectively convey a business’s message while driving user engagement.

With its combination of modern aesthetics, personal touches, and a strong value proposition, the site is a powerful tool for building brand awareness and attracting new clients.

Looking for a Bristol Web Design Agency for Your Next Website Project?

Our team of Bristol web designers and marketers have been working with small businesses since 2016.

If you’re looking for support with affordable web design, local SEO, Google My Business or marketing? Get in touch with our friendly team today and we’ll see how we can help.

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