Our Values

At Guidance Digital, our team of web designers work hard to create functional, professional and affordable websites for small businesses in Bristol and across the wider UK.

Since 2016, we’ve been dedicated to helping the business owners we work with improve their online presence through our web design, local SEO and marketing services.

In our day to day work and across every project we complete, our core values guide all that we do, ensuring that we deliver good work, considered customer service and measurable results for the businesses we support.

Practice What We Preach

We believe in the processes we put in place and the technology we use. Period.

We build our website using the same design principles we use on our site and using the same technology. But this goes beyond the websites we design. The SEO strategies we put in place for our clients are, you guessed it, the same as the approach we take to rank our own business for search terms related to the services we provide.

We believe this commitment to practicing what we preach not only builds trust with our clients but also demonstrates our confidence in the services we provide.

Keep Evolving

Web design best practice, the devices we all use to access the internet and Google’s algorithm change frequently. Continually growing and honing our approach and skills is essential for our business to survive and thrive. We invest in ongoing learning to keep up-to-date with the latest industry trends and technology advancements.

As an example, we’ve recently started using AI, ChatGPT and other tools to aid our content creation process. We’re not feeding short prompts into a large language model and asking it to create reams of perfect content (FYI – it can’t do that yet). Instead we’re slowly integrating some AI into our existing processes to become more efficient and more effective for our own business and the businesses of the clients we serve.

Clear Communication

We believe in being available, whether on email, phone or increasingly in recent years via WhatsApp. We believe in open dialogue, steering clear of technical jargon and salesy mumbo jumbo. Instead we focus on providing straightforward and honest advice, educating and empowering the businesses we work with to make informed decisions about their digital strategies.

Upfront Pricing

We understand the importance of affordability and financial transparency for small businesses. That’s why we offer clear, upfront pricing with no hidden costs. Our clients know exactly what to expect, allowing them to plan their budgets accordingly. The price we quote is the price we charge. For on-going local SEO and marketing support, we use GoCardless to take monthly payment via direct debit.